Ob
December 14th, 2016

Digital tourism: this year’s Christmas trends according to Octorate

Fabio Di Dio Rosso, Marketing & Communication Manager at Octorate

Just in Italy, digital tourism is worth 10.3 billion Euros. This is an important share of the Italian travel industry, which at the end of the year will generate revenues for more than 52 billion Euros and mark a 3% …

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Ob
July 21st, 2016

Startups that simplify your summer

NewsFromThePlatform

In Italy the digital tourism market is worth 9.5 billion Euros, which is one-fifth of total domestic transactions. From travel planning to small concerns about what we take with us on vacation, there are many startups that have decided to …

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Ob
May 5th, 2016

The rise of the experiential traveller and what it means for the travel market

Alessandro Petazzi, Co-Founder & CEO, Musement

As modern life has become globalised and significantly homogenized due to the widespread adoption of new technologies, the expectations and desires of travellers have changed. Through mobile devices, tablets and computers, travellers are more connected than ever, and yet, paradoxically, …

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Ob
November 11th, 2015

“She’s got a ticket to ride”

NewsFromThePlatform

As The Beatles used to sing a few years ago… and if, back then, the streets were lit up by light poles, today the light comes from smartphones and tablets, where you can look for inspiration, book journeys, hotels, dinners …

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